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PRIVACY POLICY

A legal disclaimer

PlayMetric (“we”, “our”, or “us”) is committed to protecting your privacy and ensuring that your personal information is collected and used responsibly and in accordance with applicable data protection laws, including the Protection of Personal Information Act, 2013 (POPIA).
 

This Privacy Policy explains how we collect, use, store, and protect personal information when you interact with our website, platforms, products, or services.
 

1. Information We Collect

We may collect the following types of information:
 

1.1 Personal Information

  • Name and surname

  • Email address

  • Organisation and role

  • Contact details

  • Any information voluntarily provided via contact forms or correspondence
     

1.2 Usage and Technical Information

  • IP address

  • Device type and browser information

  • Pages visited and interactions with our website

  • Date and time of access
     

1.3 Platform & Engagement Data (Where Applicable)

When operating fan engagement platforms (e.g. fantasy sports platforms) on behalf of partners, we may process:

  • User account details

  • Engagement behaviour and preferences

  • Usage patterns and interaction data

Such data is processed in accordance with partner agreements and applicable laws.
 

2. How We Use Information

We use personal information to:

  • Respond to enquiries and communicate with users

  • Provide and improve our services and platforms

  • Operate and support digital engagement products

  • Conduct analytics and performance monitoring

  • Ensure security, compliance, and platform integrity

We do not sell personal information to third parties.
 

3. Legal Basis for Processing

We process personal information based on:

  • User consent

  • Contractual necessity

  • Legitimate business interests

  • Legal and regulatory obligations
     

4. Data Sharing and Third Parties

We may share information with:

  • Technology and hosting providers

  • Data and analytics service providers

  • Official data partners (e.g. sports data providers)

  • Clients and partners, where applicable and contractually agreed

All third parties are required to comply with appropriate data protection and security standards.
 

5. Data Storage and Security

We implement reasonable technical and organisational measures to protect personal information against:

  • Loss

  • Unauthorised access

  • Misuse

  • Alteration or disclosure

Data is stored securely and retained only for as long as necessary to fulfil its intended purpose or as required by law.
 

6. Data Ownership and Partner Platforms

Where PlayMetric operates digital platforms on behalf of leagues, federations, or partners:

  • Fan-facing platforms are branded and operated under the partner’s authority

  • Data ownership, access rights, and usage are governed by contractual agreements

  • PlayMetric acts as a technology and services provider
     

7. Your Rights

In accordance with POPIA and applicable laws, you have the right to:

  • Request access to your personal information

  • Request correction or deletion of personal information

  • Withdraw consent (where applicable)

  • Object to certain types of processing

Requests can be made by contacting us using the details below.
 

8. Cookies

Our website may use cookies and similar technologies to improve functionality and user experience. You may disable cookies via your browser settings, though some features may be affected.
 

9. International Data Transfers

Where personal information is transferred outside South Africa, we ensure that appropriate safeguards are in place to protect the information in accordance with applicable laws.
 

10. Changes to This Policy

We may update this Privacy Policy from time to time. Any changes will be posted on this page, with the updated date indicated above.

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